Yamaha expansion will add 100 jobs

by SARAH FAY CAMPBELL

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Yamaha Motor Manufacturing Company will be adding 100 jobs this year to support Viking production in Plant 2.

Yamaha has announced a major expansion of its facility in Newnan. The expansion will provide for additional production of future “side-by-side” utility vehicles, including the new Viking. 

Yamaha Motor Manufacturing Company, located on Hwy. 34 East, will be adding 100 jobs this year to support Viking production in Plant 2. Another 300 jobs could be added during the next three to five years, according to a release. 

Yamaha announced the transfer of nearly all its ATV production to the Coweta location in 2010, and that transfer has now been completed. 

The new announcement makes Coweta the hub of Yamaha’s ATV and side-by-side production. 

Over the past decade, YMMC has significantly invested in the local facility, including the original production of the Plant 2 structure. This year, the plant has been opened and brought online as a dedicated side-by-side (SxS) production plant to support the new Viking and future SxS vehicles. 

The plant has been updated recently with one of the most modern production lines in the motorsports industry to support state-of-the-art manufacturing as well as future expansion.

“Yamaha continues to ramp up U.S. production thanks to the ATV production transfer, the introduction of all-new products like the Viking, and improving market conditions,” said Mike Martinez, vice president of Yamaha’s ATV/SxS group.

“Yamaha is one of the largest motorsports companies in the world, and it is exciting to see the company’s increased emphasis on U.S. manufacturing,” he said. “The U.S. is the world’s largest ATV and SxS market with more than 70 percent of global sales. It makes great business sense for Yamaha to manufacture these products right here in the U.S. for worldwide distribution.”

The Viking "sets a new standard in the three-person, multi-purpose SxS segment," according to Yamaha, and will replace the Rhino SxS, which will no longer be produced.

The newest ATV to be built in Coweta is the YFZ450R.

The Coweta facility also builds Waverunners and golf carts. 

With more than 1,250 employees, YMMC is one of Coweta’s largest employers. Total employment is up from 1,100 since the ATV production transfer began in 2011. 

“The Yamaha Motor Manufacturing Corporation of America is a world-class facility with the highest standards and certifications for quality, environmental manufacturing and safety,” said Mike Chrzanowski, senior vice president of operations and engineering services at YMMC. 

“Yamaha has invested more than $250 million over the past decade to support our expansion and our employees – who are some of the best in the world – and to make our U.S. factory the center of Yamaha’s worldwide ATV and SxS vehicle production.”




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